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How Technology is Making Our Roads Safer

Written by Brianna Smity

Driving and technology have become close bedfellows in recent years. With over 12 million registered vehicles on the roads of South Africa alone, according to the electronic National Administration Traffic System, that’s good news.

It’s evident that more tech is helping to make our roads safer. Most of the time. And that’s music to the ears of drivers and businesses everywhere.
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As you know, technology hasn’t just permeated into the auto industry. The internet has helped shape a very different society from the one that existed pre-worldwide web.

Nowadays, instead of having to go out and physically interact with people to make a purchase or get something done, we can buy a house, a car, clothing and groceries with the click of a button. But, that has also lead to an increase in delivery drivers and mobile services – adding even more traffic to the roads.

Improved GPS abilities mean that in most cases, delivery drivers can find pretty much any address with their satellite navigation system or phone of choice. In addition, though, while making those deliveries, many drivers enter unfamiliar territory.

While technology helps them do their jobs, other auto industry tech helps to keep them safe while doing it. Think:

  • Automatic light settings.
  • Lane assist and parking sensors.
  • Rear-view cameras.

But, it doesn’t end there. New developments are being made all the time and tech auto expert Bill Busbice is expecting big things from the driverless car industry.

Autonomous Cars

We’re sure you’ve heard a lot about this already, but it’s a really big deal. In fact, Google recently had driverless cars legalized in California. Of course, they weren’t illegal in the first place – there just wasn’t any legal provision for a driverless car, because it’s not something that ever entered the minds of lawmakers many years ago.

Driverless cars rely on a whole host of smart tech that many of us already use every day. But, it’s combined in a clever way that allows everything to come together and drive a car, safely. It’s a sensory, GPS overload that works to keep a car moving on a road filled with traffic, pedestrians and other unexpected hazards.

The reality of mass-market autonomous cars isn’t too far away. Of course, more work needs to be done, laws passed and safety guaranteed. All of that is currently being researched, discussed, challenged and put in place.

Once driverless cars are no longer ‘cars of the future’ but the reality, it will be interesting to see what’s next for the tech auto industry.

About the author

Brianna Smity

Hey! My name is Brianna Smity and I'm majoring in Integrative Public Relations and minoring in Multimedia Design at University of Southern California (usc.edu). I love drawing and painting and I spend a lot of my time outdoors, more specifically on the water. I love to paddle board, boat, kayak, rollerblade, and bike. I LIVE for dogs and I would own 500 if I could. I have a black lab puppy named Luna and I miss her everyday I'm here at CMU. I love to listen to music, my taste is pretty diverse, but I am especially into 90s pop and alternative. My guilty pleasure is watching Keeping Up With The Kardashians, yes I know, but I am ADDICTED. My ultimate goal is to hopefully run social media platforms for a large company such as Victoria's Secret or Kylie Cosmetics.

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