Just when you were getting disillusioned with the rather bland fashion scene, along comes a brand that rejuvenates our faith in the hinges of style.
Police 883 is a top-notch clothing brand by sunglasses revolutionaries Police. Further extending their legacy, the introduction of Police 883 will surely secure a place for them in the annals of fashion history. A leader in the urban couture sector, Police 883’s forward thinking and stylistic foresight has elevated the brand to such great heights and already made them a fashion icon.
Although Police 883 was launched not too long ago in South Africa, the brand has a deep seeded heritage that dates back to twenty years ago. Flying that urban-wear flag so high, Police 883 has developed into a label that is extremely popular with the biking community. The brand is of Italian descent and drew inspiration from the classic novel, On the road by Jack Kerouac – an account of Keoucac’s traveling exploits lit up against a backdrop of poetry and jazz. In this regard, Police 883 encapsulates the true spirit of freedom. Like its users, the clothes are truly something special and it features mechanical detail, experimental washes, engineered styling and so much more as mediocrity is not an option.
Born in the 90s, Police 883 have conjured a unique product by bringing about a mash-up with urban style and Italian flair. Fast forward to today, several adjustments and improvements were made to an already premium quality brand. They initially started off with a small pair of jeans but soon started expanding on the range of jeans. The range started to do so well, it got to a point where Police had to create an e-commerce store as a result of the high amount of online sales for their gear as indicated by its distributors. The range was kept practical, stylish and in lieu of being first class working examples of supreme functionality while still maintaining an affordable price tag to keep a demand for it.
The brand has done superbly and the range also includes different collections that encompass t-shirts, jackets, jumpers and shorts. It has been bestowed with a bit of an extra edge while still maintaining its broad appeal to just about anybody – from your family dentist to the ardent biker. Its styling certainly has a loquacious nature and shrieks, “FASHION FIRST!” Police have created a brand that lets you deck yourself out in awesome street gear while satisfying the desire to look super-sharp without conforming to societal expectations. Police 883 is all about you! Besides after all… clothes maketh the man.